Spare parts market analysis
The Avtodom company, which bought the Russian assets of Mercedes, plans to start assembling Chinese Hongqi at the plant in the Moscow region. According to internal sources, there are no other notable premium manufacturers in China that could enter the Russian market apart from Hongqi. It is planned that crossovers of this brand will be first to enter production of the plant. It is known that one model has already received the Vehicle Type...
Two new Omoda crossovers will appear in Russia. One of the novelties will be Omoda 3 junior crossover. This model is based on the old Chery A13 platform. The power plant is 1.5-liter air breather SQRE4G15C engine capacity of 116 HP. The maximum speed is 155 km/h. Curb weight varies from 1,240 to 1,287 kg depending on the version. The second novelty will be the flagship Omoda 7 crossover under the internal index TJ-1/T1EJ, which will...
The official presentation of Range Rover Sport, one of the flagship models of Jaguar Land Rover concern, took place in Kazakhstan. The car is available on pre-order and in stock at Jaguar Land Rover dealerships in Almaty and Astana. The novelty is equipped with petrol and diesel engines, and is also available in hybrid version. More detailed information about the versions and the cost of the model is currently available in dealerships. NAPI...
According to the marketing agency NAPI, over the first two months of the current year, the new truck market grew by 8.7% on the similar period of the last year. In January-February 2023, 15.7 thousand new trucks were sold, while over two months of the last year – 14.4 thousand units. Chinese brands accounted for more than half of the new truck market this year. The share of Russian trucks decreased by 22% over the year. The used truck market composition changed slightly.
According to the marketing agency NAPI, in January 2023, the production of Russian cars (including the MOSKVICH and EVOLUTE brands) decreased by only 12.3%.
The production of foreign cars collapsed by 94.1%. In general, in January 2023, the car production fell by 73.8%. The truck production decreased by 20.6%, the light commercial vehicle production — by 31.6%, and only the bus production increased by 12.1%.
Modern market economy puts strict conditions for each company. In severe competitive conditions those companies are winning, which are able to see through products and services market conjuncture, forecast development tendencies, provide risks and offer optimal variants. Demand evaluation and release of efficient mechanisms of its satisfaction are mentioned as main assignments of companies` marketing services. Russian automotive market is one of the most profitable and at the same time complicated competitive environments. Automotive market participants` demands is rapidly changing, for this reason market analysis is fundamentally important for dealers and manufacturers to react immediately on any changes or events. To create an efficient development strategy, manufacturers and dealers have to release automotive market forecast based on complex automotive market statistic research based on following parameters: vehicle type; brand; model; modification level.
In our materials are following parameters estimated: regional economic development; local dealer centers development; company model range correspondence to local climate conditions; vehicle prices by region; vehicle ownership expenses by region; competitive environment and other data.
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The marketing agency NAPI (National Industrial Information Agency) / Russian Automotive Market Research has carried out unique analytic methods.