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IT-solutions for automotive market analysis
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News
Car market
Lada Niva Travel SUVs will be equipped with EnjoY Pro multimedia system
AvtoVAZ announced the equipment expansion for Lada Niva Travel SUV with the Lada EnjoY Pro multimedia system. The system received a 7-inch capacitive multimedia screen instead of a resistive one, the screen supports multitouch, and the display resolution has been increased from 640x400 to 1,024x600 pixels. It is also reported that the processor performance has increased 10-fold, the RAM has increased 8-fold, and the built–in memory -...
19/04/2024
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Car market
The cost of new Solaris in dealerships has increased relative to the official one
Russian dealers have started selling Solaris cars at the prices exceeding those recommended by the automaker indicated on the official website. For example, Solaris HS sedan (an analogue of Hyundai Solaris) in the basic version Active Plus equipped with 1.4-liter 100-HP unit and 6-speed automatic gear box costs 2,050,000 rubles in the dealership. Official prices for this car start from 2,016,000 rubles, which is 34 thousand rubles cheaper...
19/04/2024
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Car market
Cars of the new Seres brand will appear in Russia
The Russian MB Rus JSC (formerly Mercedes-Benz Rus) has introduced a new brand of cars — Seres. Initially, two hybrid crossovers — M5 and M7 - will go on sale under this brand. The models will be available for purchase in late spring and early summer of 2024. M5 crossover was introduced in China at the end of 2021. In terms of overall dimensions, the novelty can be compared with Jaguar F-Pace, Audi Q5, Genesis GV70 or Mercedes GLC. The...
19/04/2024
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RUSSIAN AUTOMOTIVE MARKET
The most popular hybrid cars among private and corporate owners
The marketing agency NAPI analyzed the most popular electric hybrid cars among private and corporate owners. PORSCHE CAYENNE took the first place in the fleet with a share of 21.5%. Private owners prefer TOYOTA PRIUS, which accounted for 19.7%. The hybrid PORSCHE CAYENNE took the second place by popularity among private owners, but its share is significantly less than in the fleet.
VEHICLE PRODUCTION IN RUSSIA
Car production increased by 88.5%
According to the marketing agency NAPI, in January-February 2024 the growth rate of production of all vehicle types outpaced that of sales. Over two months of the current year, 138.2 thousand cars and commercial vehicles were produced, which was a 78% rise on the previous year. Cars accounted for three quarters of all vehicles produced this year.
NATIONAL INDUSTRIAL INFORMATION AGENCY (THE MARKETING AGENCY NAPI) / RUSSIAN AUTOMOTIVE MARKET RESEARCH
Modern market economy puts strict conditions for each company. In severe competitive conditions those companies are winning, which are able to see through products and services market conjuncture, forecast development tendencies, provide risks and offer optimal variants. Demand evaluation and release of efficient mechanisms of its satisfaction are mentioned as main assignments of companies` marketing services. Russian automotive market is one of the most profitable and at the same time complicated competitive environments. Automotive market participants` demands is rapidly changing, for this reason market analysis is fundamentally important for dealers and manufacturers to react immediately on any changes or events. To create an efficient development strategy, manufacturers and dealers have to release automotive market forecast based on complex automotive market statistic research based on following parameters: vehicle type; brand; model; modification level.
ADDITIONAL INFORMATION
In our materials are following parameters estimated: regional economic development; local dealer centers development; company model range correspondence to local climate conditions; vehicle prices by region; vehicle ownership expenses by region; competitive environment and other data.
Our information helps in planning strategic priorities of companies, executive centers, seasonal product offers.
Our company provides possibility to order a market analysis of any vehicle category.
The marketing agency NAPI (National Industrial Information Agency) / Russian Automotive Market Research has carried out unique analytic methods.