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06/03/2026
Rox novelties will enter the Russian market in 2027-2028
Several models of the premium Chinese Rox brand will appear in Russia in 2027-2028, according to the materials of the brand's dealer conference.
According to the materials, a compact crossover is scheduled to debut in January 2027, and a large-sized representative of the SUV family will enter the market in December of the same year. Moreover, sales of the new model are scheduled to start in 2028. At the same time, according to the company's plans, by 2028, Rox intends to take a leading position in the market in the segment of premium hybrid crossovers.
Recall that at the moment the Rox model line-up in Russia is represented by a crossover with index 01, as well as the flagship Adamas.
NAPI (National Industrial Information Agency)
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